LinkedIn shares checklist for B2B marketing campaigns
LinkedIn's latest guide provides notes on how marketers can better align their campaigns with changing discovery behaviors.
Edition of Thursday, October 8, 2026
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Archive →Sales & Revenue
Trinity Health improves to 1.1% operating margin in FY2026
The 91-hospital system credited volume gains and greater rates for its 5.2% operating revenue growth and expense management, including a reduction in full-time equivalents and checked cost growth "well below the medical rate of inflation."
Brand & PR
Stanley’s comms leader on viral moments and deepfakes
Credibility isn’t about being the fastest in the room. Erica Samadani is shaping the story of Stanley 1913, a brand built on more than a century of heritage. As global vice president of communications and public relations, Samadani leads the integrated team…
Brand & PR
What AI in comms will look like in 5 years
From the end of truth as we know it to the rise of AIR, buckle up. The year is 2031. You still look great, by the way. That gray in your hair suits you. AI has been a part of the business world for nearly a decade. No longer is it a shiny label slapped
Paid & Social
How The OAAA Is Guiding DOOH Through Its Next Stage Of Programmatic Evolution
Digital out-of-home (DOOH) is booming, which means programmatic’s share of the out-of-home (OOH) market is also growing. DOOH campaigns accounted for 38.4% of OOH spend in Q2 this year, according to research by the Out of Home Advertising Association of…
Martech & AI
Classic marketing automation is dead: What’s next?
Rule-based automation is giving way to truly autonomous marketing. Discover how human-in-the-loop design frees your team to focus on real business outcomes.
Paid & Social
Why The Silver Screen Is Golden; Amazon Is Tracking The Shape Of Your Butt
Walmart has big plans to foray into the TV ad market. Plus: Amazon knows the shape of your butt.