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7 stories from the past week in Sales & Revenue, from Awesome B2B.
The best Claude skills for marketing and sales teams turn recurring work into reusable processes with defined instructions, inputs, and outputs. Claude skills are reusable instruction sets for tasks such as campaign planning, sales call recaps, persona…
The administration took steps to codify statutory reforms focused on maintaining accurate Medicare Advantage provider directories and collecting more pricing information from pharmacy benefit managers.
Bending Spoons just announced most of the Airtable team will be laid off, explaining that small teams ship more and better. He pointed to a new Core team that has shipped 30+ top customer requests in 3 weeks, plus new Performance and Infra teams. Today we’re…
Now that we’re well into the second half of the year, I wanted to share some insights into how B2B marketing leaders are feeling about the state of their businesses and the profession. After Q2, we polled senior decision-makers in our B2B marketing online…
Bending Spoons is worth about $34 billion. It buys B2B companies at 2.3x to 2.7x ARR. Since August it has paid 2.7x ARR for Airtable and 2.3x for Miro. That is $1.08 billion of ARR for $2.64 billion of enterprise value, signed 37 days apart. Its own stock…
Show ’Em Who’s Boss No CEO wants to fall behind in the AI race. Publicis is turning that fear into a selling point. The holding company saw consistent net revenue growth in Q3, up 5% from the first half of the year, and notably won PepsiCo’s business last…
Use your first 30 days as a growth leader to identify where B2B buyers lose trust and rethink the channels meant to engage them.
